Social networking for romance readers
Within the last month, two major British publishers have announced new romance imprints. At the beginning of August Transworld relaunched the famous Loveswept line as a digital imprint. Loveswept was a major romance publisher in the 1980s and 90s and published 917 titles between 1983 and 1999. The line launched many now big name authors including Tami Hoag and Janet Evanovich and will make classic Loveswept romances available as ebooks to British romance readers as well as publishing brand new novels.
Later this month Random House will launch a new wholly new digital-first romance imprint called Rouge. Rouge will publish novels across a variety of romance genres including contemporary, historical and paranormal as ebooks first before taking the best selling novels into paperback.
Both these steps into romance are digital so will benefit ebook readers in the first instance but it can only be good news for the British romance reader that such big names in publishing are launching romantic fiction imprints.
At the Festival of Romance which takes place next month in Hertfordshire we'll be celebrating the launch of these new imprints as well as the existing UK publishers of romance who are kindly supporting the festival: Mills and Boon, Piatkus, Choc Lit, Total-E-Bound and Xcite. Open to fans of all kinds of romantic fiction, and with 28 authors taking part, it will be the perfect moment to celebrate the start of a new romantic fiction renaissance.
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